ProspectBoss

Overcoming Objections for FSBO

Written by ProspectBoss Team | Dec 14, 2023 1:30:08 PM
  1. **"I Can Save Money by Selling on My Own":

    • Response: "I understand the desire to save on agent commissions. However, studies show that homes sold by real estate agents often sell for a higher price, covering the commission and putting more money in your pocket in the end. Additionally, I can handle the marketing, negotiations, and paperwork, saving you time and stress."
  2. **"I've Had Bad Experiences with Real Estate Agents Before":

    • Response: "I'm sorry to hear about your past experiences. My goal is to provide you with a positive and transparent experience. I can share references from satisfied clients and explain how I approach the selling process differently to address your concerns."
  3. **"I Don't See the Value in Paying for an Agent":

    • Response: "I completely understand the importance of getting value for your money. As an experienced agent, I bring market knowledge, negotiation skills, and a network of potential buyers that can help sell your home faster and at a better price. I'll work hard to ensure you get the best possible return on your investment."
  4. **"I Already Have a Buyer":

    • Response: "That's great to hear! Having a buyer is a good start. However, I can help facilitate a smooth transaction, handle negotiations, and ensure all the necessary paperwork is in order. My experience can help prevent potential legal or financial issues down the line and make the process more efficient."
  5. **"I Can Do My Own Marketing":

    • Response: "While marketing is essential, I have access to a broad network of potential buyers and can leverage professional resources to market your property effectively. I also have experience crafting compelling listings and utilizing online platforms to maximize visibility."
  6. **"I Want to Test the Market First":

    • Response: "I understand the desire to gauge interest. However, pricing your home right from the start is crucial to attracting serious buyers. I can provide a comprehensive market analysis to help you set a competitive and realistic asking price that ensures a quicker sale."
  7. **"I'm Not Ready to Commit":

    • Response: "I appreciate your caution. How about we start with a no-obligation consultation? I can share more about my services, discuss your goals, and address any concerns you may have. This way, you can make an informed decision about whether working together makes sense for you."

Remember, building trust and providing value are key to overcoming objections. Tailor your responses to address the specific concerns of the FSBO seller and demonstrate how your expertise can benefit them in the selling process.